Shelley Ellis - GDN Reviews

Placement Performance Reports Audits and Reviews

  • Are you losing money when your ads are shown on pages that aren’t relevant to your target audience?
  • Are you frustrated with placement domain and URL exclusions?
  • Do you look at your placement performance report and wonder…where do I even start to analyze all these thousands of rows of placement URL’s!
  • Do you need a way to filter placement reports to convert them into targeted managed placement campaigns?
  • Are your Google Display Network campaigns profitable?
  • Are your GDN campaigns reaching your target audience?
  • Are you happy with your GDN campaigns but you would really like to expand your current reach on the Google Display Network?
  • Are your remarketing campaigns effective?
  • Do you still need to outline a strategy for how to use remarketing through the Google Display Network?
  • Are you losing money in your AdWords PPC account?
  • Has it been a while since someone has reviewed your Google AdWords account, campaigns, AdGroups, ads, keywords, placements and targeting?
  • Is your campaign ready for the Google Enhanced Campaign transition (all campaigns will be transitioned by early summer).

Placement Performance Report reviews, AdWords PPC audits, Google Display Network reviews and Remarketing audits are now available – but only for a limited time.

Audit/Review/Strategy pricing is based on:

  • Access to ONE Google AdWords Account
  • Access to the Google Analytics Account linked to your AdWords account (this is not absolutely necessary but is recommended as it will provide the most in depth review of your AdWords campaigns).
  • Access to the Campaigns in your account (you can choose active or paused campaigns)
  • Time from information requested and account access = 5 business days to review
  • Report will be provided in a PDF format. Questions will be accepted by email or for a live (GoToMeeting or other desktop sharing) walk through of your audit, please choose a 30 minute consultation (below) in addition to the number of campaigns you would like to have reviewed.
  • Audit/Review Report will cover a minimum of ten (10) areas where there are problems, possible exclusions (to save money or for better targeting) and possible expansion opportunities. *Areas of focus can be requested.
  • Remarketing Strategy Review will include a review of your current remarketing/audience tags and your remarketing campaigns, recommendations as well as a checklist to help you further outline your strategy.

Audits and Reviews will only be offered for a limited time.

Number of AdWords Campaigns

Prefer a consultation or customized training session?

Consultation

Who is Shelley Ellis?

  • Currently a Google Seminars for Success trainer (AdWords 101 and 201)
  • PPC agency owner for ten years
  • Produced five (5), in depth training products on topics around display advertising, remarketing and YouTube video advertising (2009-2011) and was the video show host for RemarketingWeekly.com (2011-2012)
  • Display Advertising and Remarketing Content Contributer – MarketingLand.com
  • Major PPC account management has included: Mary Kay, Hallmark, USAA, Avaya, Kimberly-Clarke, Ritz-Carlton, Coca-Cola.
  • Full list of speaking engagements, awards, content contributions, etc. - linkedin.com/in/itsjustshelley

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Shelley Ellis - GDN Reviews

Google Display Network [GDN] Audits and Reviews

  • Are your Google Display Network campaigns profitable?
  • Are your GDN campaigns reaching your target audience?
  • Are you happy with your GDN campaigns but you would really like to expand your current reach on the Google Display Network?
  • Are your remarketing campaigns effective?
  • Do you still need to outline a strategy for how to use remarketing through the Google Display Network?
  • Are you losing money in your AdWords PPC account?
  • Has it been a while since someone has reviewed your Google AdWords account, campaigns, AdGroups, ads, keywords, placements and targeting?
  • Is your campaign ready for the Google Enhanced Campaign transition (all campaigns will be transitioned by early summer).

AdWords PPC audits, Google Display Network reviews and Remarketing audits are now available – but only for a limited time.

Audit/Review/Strategy pricing is based on:

  • Access to ONE Google AdWords Account
  • Access to the Google Analytics Account linked to your AdWords account (this is not absolutely necessary but is recommended as it will provide the most in depth review of your AdWords campaigns).
  • Access to the Campaigns in your account (you can choose active or paused campaigns)
  • Time from information requested and account access = 5 business days to review
  • Report will be provided in a PDF format. Questions will be accepted by email or for a live (GoToMeeting or other desktop sharing) walk through of your audit, please choose a 30 minute consultation (below) in addition to the number of campaigns you would like to have reviewed.
  • Audit/Review Report will cover a minimum of ten (10) areas where there are problems, possible exclusions (to save money or for better targeting) and possible expansion opportunities. *Areas of focus can be requested.
  • Remarketing Strategy Review will include a review of your current remarketing/audience tags and your remarketing campaigns, recommendations as well as a checklist to help you further outline your strategy.

Audits and Reviews will only be offered for a limited time.

Audit – Choose Number of AdWords Campaigns

Prefer a consultation or customized training session?

Consultation

Who is Shelley Ellis?

  • Currently a Google Seminars for Success trainer (AdWords 101 and 201)
  • PPC agency owner for ten years
  • Produced five (5), in depth training products on topics around display advertising, remarketing and YouTube video advertising (2009-2011) and was the video show host for RemarketingWeekly.com (2011-2012)
  • Display Advertising and Remarketing Content Contributer – MarketingLand.com
  • Major PPC account management has included: Mary Kay, Hallmark, USAA, Avaya, Kimberly-Clarke, Ritz-Carlton, Coca-Cola.
  • Full list of speaking engagements, awards, content contributions, etc. - linkedin.com/in/itsjustshelley

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Avoiding “Ad Fails”

March 27, 2010

I was reading an article this morning about 23 amazing ad fails and it really bothered me that so many companies still don’t know how to avoid “most” of the possible embarrassing ad situations on the content network.
The content network has a number of ways for you to control where your ads are shown or [...]

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