About

I listen first. Your company, products, services and ideas are unique. So are your resources, budgets and goals. I focus on the concepts and strategies that will work best for you.

My background and experience includes working hands on with several hundred different search engine accounts across a variety of industries. My clients have ranged from tiny companies where every penny counts to Fortune 500 (Coca Cola, Hallmark, Kimberly-Clark, Ritz-Carlton, USAA, Mary Kay, Avaya, etc.) where the annual budgets ranged in the hundreds of thousands to millions of dollars.

I am well respected in the Internet marketing industry and have done teleseminars and been featured in blogs for Perry Marshall, have been a guest speaker on PPC Rockstars and I have contributed to the Great Finds blog for iCrossing, a major digital marketing agency. I have also spoken at DFWSEM and AdSpace/Content Revenue Strategies (part of AdTech).

I have been a pioneer in contextual marketing. While everyone else was bashing content and telling people to exclude the Social Media sites from their content advertising, I was blogging on how to use Google’s content network with MySpace and discussing the capabilities of the new enhanced online campaigns on PPC Rockstars. Google has even used my Social Media ideas for their EOC training materials!

Beyond paid search and content marketing, I have used keyword strategies to develop taglines and domain names and to make email campaigns and blogs more successful. I would also love to share my recent personal success with a number of social media marketing strategies.

Contact me to set up a free marketing evaluation to review your paid search and/or contextual advertising strategies for ways to get more out of your advertising budget and for improving and expanding your current marketing strategies.

Talk with you soon,

~Shelley

Mentions in News, Articles and Blogs:

Perry Marshall – Expert Series

Perry Marshall – Category Filtering

Jim Yaghi

AThirdMind.com

DFWSEM Speaker 2/19

NBC Channel 5 / Social Marketing

Dallas Morning News / Training for LaidOffCampDFW

AdSpace 2009: Speaker – Measurement and Metrics

Content Revenue Strategies 2009: Advisory Board and Speaker